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Leading destination for bags, Strandbags has launched a global lifestyle travel brand, Nere, designed in Australia.
With the style conscious traveller in mind who seeks well-designed, affordable, durable and high-quality travel products, Nere offers a range of suitcases, travel bags and accessories.
“We are incredibly excited to launch Nere as it is a key milestone in modernising our travel offering. We saw the opportunity to take our already successful Flylite travel brand and re-imagine it to become a travel lifestyle brand, suitable for today’s modern traveller,” Strandbags group CEO, Felicity McGahan said.
“Following the pandemic, consumers have a pent up desire to travel, yet at the same time travel has become more complex and less affordable. We spent the last two years creating a brand that will inspire travel near and far through the seamless combination of fashion and function, at an accessible price point.”
The current range comprises four collections: Stori – the most iconic suitcase in black and on-trend colours, Wonda – the quietest gliding case, Caype – a feminine case with rose gold accents, Mono Floral – a contemporary take on traditional floral, and Canvas – everyday bags made from sturdy cotton canvas. Travel accessories include luggage tags, packing cubes, foldable totes, backpacks and duffle bags.
“As leaders, Strandbags was the first to offer handbags and travel side by side in retail, and it is this experience that informs our unique approach to building brands that marry fashion and function. We are excited to help travellers explore the world again after a disruptive few years,” McGahan added.
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